Companies Display at Expo in Iran

Fairgoers check out an onsite lift inside the convention hall.

Sixth Tehran Elevator Industry and Equipment Fair showcases equipment, offers learning opportunities.

The Sixth International Elevator Industry and Equipment Fair, held on July 10-13 at the Tehran Exhibition Center in Tehran, Iran, drew more than 200 companies — many of them from outside the country — eager to display their wares. In addition to the wide range of vertical-transportation (VT) components and systems, there was a variety of related equipment on display, including car parking systems, accessibility platforms and decorative products.

In all, 211 companies participated in the fair. Joining the 160 domestic companies were 51 international firms, representing China, Germany, Italy, Taiwan, Japan, Switzerland, Croatia, India and South Korea. Displays were set up in the Tehran Exhibition Center’s western wing, a large facility that included 10 halls and 14,000 m2 of space. The fair also featured learning opportunities and other highlights; among them were training workshops, scientific and information conferences, specialist seminars, reunions and appreciation meetings for “movers and shakers.” Organizers also recognized innovative and outstanding products.

Many political and governmental officials attended the fair, including officials from the Ministry of Industry and Mining. The opening ceremony was attended by representatives of the presidency; the General Directorate of Trade Development and International Fairs; members of the Islamic Council; and numerous deputies, ministers and bureaucrats.

The purpose of the fair was to share the innovations in the sector and foster cooperation between the relevant academic and educational circles and the industry. The goal was to develop and improve quality; raise safety standards; advance solutions for energy consumption, efficiency and savings; and promote the Iranian production sector and products to all participants and visitors. Sponsors also hoped to increase the level of interest of young engineers and students in the VT sector.

The fair was organized by the Ministry of Commerce, Industry and Mining, the Chamber of Elevator and Escalator Industrialists, and the Union of Repairmen for Elevators and Escalators. The event saw a 30% growth compared to the last gathering, despite the recession in the construction and related sectors.

On the first day of the fair, Arian Elevator Chief Technical Officer Amir Bahram Daraei invited your author to the company’s production facilities. The factory area, located about 60 km south of Tehran, has a covered production area of 10,000 m2. In this modern facility, 120 people work on a factory floor that has an annual capacity of 40,000 control panels, and another 235 people work in other departments. Founded in 1991, Arian Elevator has a 50-m-tall test tower, where modern geared and gearless machines are tested. Above the test tower, a VIP lounge offers a beautiful view to visitors.

That evening, Daraei welcomed guests at Tehran’s historic Ali Ghapoo restaurant, offering them the opportunity to enjoy some of Iran’s renowned cuisine accompanied by traditional Iranian music.

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