The Heart of the Manufacturing Industry Beats in Win Eurasia

Win Eurasia, the biggest meeting of the manufacturing industry in the region, created opportunities for millions of dollars in new business partnerships. 

submitted by Hannover Fairs 

With the motto “Industries meet diversity,” the region’s largest industrial fair, Win Eurasia, held its 30th edition this year. A total of 41,554 buyers visited the fair, which included 750 exhibiting companies from 19 countries.  The fair, organized by Hannover Fairs Turkey, hosted the most powerful procurement and purchasing professionals from all around the world. A substantial trade and technology network has been created at Win Eurasia, the regional representative of Hannover Messe, which is the world’s most important industrial trade fair.

As the region’s largest international trade fair in its sector, Win Eurasia was held at Istanbul Expo Center on June 5-8, marking its 30th edition as the meeting point for the manufacturing industry. For decades, Win Eurasia has been the leading industrial fair in the Eurasia Region, showcasing all components of the manufacturing industry. Win Eurasia serves as a robust platform, enabling manufacturing industry and technology suppliers to fulfill all their requirements and explore the latest generation of future technologies firsthand.

The factory of the future presented at Win Eurasia

In the 5G Arena, visitors had the opportunity to witness a demo factory, a pioneering initiative in Türkiye, where 30 distinct 5G-usage scenarios seamlessly operated in an integrated manner for the first time. This remarkable showcase was made possible through the collaboration of 40 brands in partnership with Türk Telekom and Nokia, the trade fair’s technology solution partner.

Led the industrial transformation with the “Hydrogen Special Area”

Technologies related to the production, storage, transportation and use of hydrogen energy for sectors where hydrogen energy is used intensively, such as heavy industry, has been showcased in the Hydrogen Special Area. The trade fair led the industrial transformation this year with the Hydrogen Special Area, which has recently begun to be discussed frequently in the world. Hydrogen energy, which is more sustainable and cleaner, is on the agenda of the industry in Türkiye, as well as in Europe.

New generation technologies and developments took their place at Win Eurasia

At the trade fair, spanning across 55,000 m2, companies specializing in Industrial Automation, Factory Automation Systems, Industrial Manufacturing Machinery, Energy, Electricity, Electronic Technologies, Welding and Robotic Welding Technologies, Logistics, Supply Chain Management and Internal Logistics Solutions showcased their latest products.

Win Eurasia special areas showcased trend industrial topics such as the 5G, Metaverse, Hydrogen, Digital Factories and Comvac Compressor & Vacuum Technologies, and provided visitors with a glimpse into the future of the industry.

Leading the manufacturing industry in innovations and technology, Win Eurasia brought forward new developments and current topics shaping the future of the industry in its internationally renowned conferences and seminars.

Throughout Win Eurasia, approximately 40 panels hosted 125 panelists who contributed to the conference programs. These expert speakers illuminated various aspects of the industry, exploring innovations and comprehensive solutions. Networking was a continuous activity, permeating all areas and every phase of the trade fair.

Thousands of business connections were established

Within the scope of the fair, with the support of MAKFED and MAIB and the global network of Hannover Fairs Turkey, 200 qualified buyers from 18 countries, including Albania, Azerbaijan, United Arab Emirates, Bulgaria, Algeria, Morocco, Iraq, Iran, Italy, Kazakhstan, Kongo, Kosovo, Egypt, Poland, Romania, Serbia, Saudi Arabia and Tunisia, held B2B meetings with the exhibitors. While the number of bilateral meetings reached 600 this year, thousands of business connections were established thanks to the matchmaking program.

Organizations supporting Win Eurasia include the Turkish Machinery Federation (MAKFED), Machinery Manufacturers Association (MIB), Fluid Power Association (AKDER), Industrial Automation Industrialists Association (ENOSAD), Electrical Installation Engineers Association (ETMD), Robot Integrators and High Technology System Manufacturers Association (ROBODER), All Surface Treatment Association (TÜYİDER), VDMA and ZVEİ.

Elevator companies at Win Eurasia Fair

As every year, electronics and machinery manufacturers operating in the elevator and escalator sector took part in the Win Eurasia fair with their products for other sectors. The companies participating in this year’s fair were Delta Elektronic, ELS Lift, Emas, Fenac, Genemek, Mayr, Önder Lift, Pizzato and Weg.

Win Eurasia 2024 ended with the intense participation of manufacturers and industry professionals. The next edition of the biggest meeting of the manufacturing industry in the region will be held on May 28-31, 2025, at Istanbul Expo Center, as usual.