Partnership To Expand DOOH Advertising to Premium Locations

Captivate, a leading North American digital out of home (DOOH) video network, has partnered with London, U.K.-headquartered VIOOH, a premium DOOH supply-side platform, expanding the latter’s footprint across the U.S. and Canada. VIOOH connects buyers and sellers in the DOOH space, offering a streamlined programmatic advertising experience. Captivate is a video network that provides media in prime locations where high value audiences work and live, including elevator and lobby displays in premium office towers and luxury residential properties. It delivers more than 4 billion monthly impressions across more than 23,000 digital screens to audiences in major cities and regional areas. Key locations for both office and residential networks include NYC, Chicago, Los Angeles, Boston, Dallas, Miami, San Francisco, Philadelphia, Washington D.C., Toronto, Calgary, Vancouver, Montreal, Edmonton and Ottawa. Captivate also offers large format lobby displays in luxury off-campus student housing properties at top universities across the U.S.