Demand Drivers
The Shifting Ground Beneath Our Feet
A changing VT landscape Introduction The elevator and escalator industry, long tethered to commercial real estate, high rises and infrastructure projects, is experiencing a strategic shift. As demand in traditional...
From Tradition to Transformation
How Inovance is driving VT growth Introduction The vertical-transportation (VT) industry has evolved significantly from its traditional roots. Earlier elevators were seen as basic mobility solutions, limited in functionality. Modern...
Expanding Business
New avenues for elevator, escalator and travelator brands to expand business The basic purpose of vertical transportation is to ease the up or down movement of passengers with comfort in...