GLE Expo 2021 Virtual

Mar 3, 2021|Events|Divya Mistry

Divya Mistry
Mar 3, 2021

Lobby

Visitors have registered from across the globe for webinars, and opportunities to leverage technology and connect with customers.

Last year changed business dynamics to a considerable extent, and technology-driven platforms have emerged as a great tool to connect, converse and convert. Playing a key role in the “new normal,” these will remain an alternative to physical interaction wherever possible. While there is no substitute for face-to-face meetings and interactions, it is also important for the vertical-transportation (VT) industry to understand and leverage technology to enhance reach and growth.

Virgo Communications and Exhibition Pvt. Ltd. has developed a new virtual platform to host exhibitions and webinars, Global Lift and Escalator (GLE) Expo 2021 Virtual, scheduled for March 18-20. It was conceptualized to provide easy, convenient and interactive access to customers across the globe while they sit at their offices or homes. It offers easy access to key markets worldwide, eliminating geographical boundaries and enabling the VT industry to regain momentum of business, empowering participants to generate and measure qualified leads and have a real-time interface through chats and video calls.

Visitor registrations have already been received from nations including India, Ecuador, Australia, Germany, Austria, Canada, South Africa, Mexico, Singapore, Pakistan, the U.A.E., Saudi Arabia, Qatar, Turkey, Bahrain, Lebanon, Ukraine, Italy, the U.S., Sri Lanka, Switzerland, Iran, the U.K., Ireland, South Korea, North Africa, Kuwait, Indonesia, France, Bangladesh, Nigeria, Brazil and Sweden.

Part of the expo’s promise is an experience that is as good as attending a physical exhibition. Brands can launch and showcase their products and technology online to a curated audience. Noteworthy elements include predesigned exhibition booths with a wide range of participation options; live video streaming; the ability to display downloadable posters, brochures and product information; increased exposure with measurable data; and sponsorship opportunities with booth and branding facilities. Most importantly, VT stakeholders related to the industry, including leading real estate developers; key international property consultants; architects; and the members and office bearers of related associations like the National Real Estate Development Council, Confederation of Real Estate Developers’ Associations of India, Maharashtra Chamber of Housing Industry-Confederation of Real Estate Developers’ Associations of India, Associated Chambers of Commerce & Industry of India-Green and Eco-Friendly Movement, Indian Institute of Architects, and Architects Association, India have been invited. Therefore, associating with this dedicated platform becomes all the more important, as it will enable reaching out to and connecting with a wider, relevant target audience, in addition to the core industry itself.

G. Raghu, director, Virgo Communications, said:

“Virgo has one and half decades’ experience and expertise in consistently creating effective business platforms for the VT industry. Virgo has even been taking the onus of extending support during the current pandemic by creating new, dedicated communication channels through webinars and content. We thought of a way that would empower VT industry players and make it possible for them to rise above the challenges of the ‘new normal.’ GLE Expo 2021 is an ideal solution, a dedicated online platform that will enable the VT industry players to connect with their customers across the globe.

“Our future vision is to continue serving the VT industry and creating unique opportunities. GLE Expo [launched] the VT expo concept in India and extending overseas to countries like Sri Lanka, Bangladesh and Africa; we now decided to provide the elevator, escalator and component industry with a technology-driven universal gateway in the form of GLE Expo 2021 Virtual. . . .”

Concurrent webinars covering a wide range of topics relevant to the VT industry in the present scenario and going forward will be held alongside the event. Additionally, panels comprising industry senior professionals, leaders and experts will share perspectives based on their extensive experience and expertise. Stakeholders will come together to discuss, debate and combine forces to formulate a blueprint for spearheading a resurgence in the industry and ensuring its growth. The “movers and shakers” will identify the best approach and recommend ways to accelerate the pace of development in synchronization with the “Atmanirbhar Bharat” (“self-reliant India”) initiative. Attendees can present their issues and get concerns addressed by industry veterans.

These panel discussions will be moderated by two industry veterans: Uday Kulkarni, former president, Schindler India & South Asia, and founder of Utopias, a new venture in coaching, mentoring, training and consultancy, and Krishna Kumar Ravi, president and CEO, PAPL Corp., a consultancy firm with a comprehensive portfolio of advisory and auditing services.

GLE Expo 2021 marks the online debut of a well-established physical tradeshow conducted by Virgo Communications, which introduced the elevator and escalator expo concept in India in 2007 and co-publishes this magazine. Its debut in the virtual event space intends to offer tangible gains, such as accelerating the pace of business, and expanding horizons to explore new business partnerships and engage prospective customers across the globe, while networking with elevator and escalator industry representatives worldwide. Visit bit.ly/3ogLJ14 to register.